Brand Identity
Helio
A sustainable energy brand refresh with dynamic data visualization and accessible design.
$4.2MSeries A raised post-launch
95Lighthouse accessibility score
The challenge
Helio Energy was repositioning from a regional utility to a national clean-energy brand. Their identity needed to feel innovative yet trustworthy.
Our approach
We developed a solar-inspired gradient system and built real-time data visualizations that make complex energy metrics feel approachable.
The outcome
The rebrand contributed to a successful Series A raise and the website achieved a 95 Lighthouse accessibility score.
Deliverables
- Brand refresh
- Website
- Investor deck templates